Why buy?

No matter what you ride, nothing produces the rush of the open road or the buzz of zipping across town like a motorcycle. The flipside to ultimate freedom is the lack of protection. Decisions have to be made long before you turn over the ignition.

Getting smart about the right protective clothing is more than a matter of tucking a windbreaker into your scooter, or two spare sets of mittens into your saddlebag the next time you take on the Desert Road. It's an investment in your own independence, will maximise performance - and reduce the kind of needless risks that could keep you off your wheels for good.

So wise up and gear up. That way, you can ride to the max now and look to the future as well. Because 'look where you want to go' isn't just the golden rule of riding, it's the golden rule of life.

Instead of blowing all of your money on a helmet, use your budget to include boots, gloves, pants and a jacket to keep you riding in safety and comfort. The same goes for your pillion passenger.